Customer Strategy

“ABI data shows the urgent need for action in order to increase diversity in the insurance and long-term savings sector. Ethnicity, age, gender, ability, socioeconomic backgrounds, there is a need to boost the attractiveness of the industry to people of all backgrounds. The Black, Asian and minority ethnic employees make up 10% of those holding entry level positions. At Executive and Board level this drops to just 2%. Improving diversity needs to be seen as a major long-term programme of cultural change that is properly resourced, planned, measured, monitored and supported by senior leadership.”